As the holy month of Ramadan approaches, Maison Messika is launching a new campaign full of purity and contrasts to reveal new pieces from the So Move collection. A set which is unveiled here in a new spirit of purity and completes its range with a bold bangle bracelet, launched in preview for the occasion in the Middle East.
The solar radiance of a rebirth
A symbol of renewal, Ramadan is a period of spirituality and personal introspection. A pure vision that is in line with Valérie Messika’s inspirations. So Move reinvents the Maison's signature pattern in a powerful and striking version. An XXL Move that is sufficient in itself. Pieces full of character for true authenticity. This exclusive photoshoot reveals all the brilliance of moving stones. Unique details of this collection: a signature pavé halo surrounds the central diamond to maximise its effect. A pure, vibrant and enigmatic light that illuminates the dawning of a new day.
Sharing in the heart of the night
A sacred season, Ramadan also creates unique moments of sharing. A worldly Iftar or a more intimate Shour, these meals celebrating the breaking and resumption of the fast are whirlwinds of energy. Exceptional evenings that invite sophisticated and contemporary elegance that lives up to tradition. So, for this campaign which celebrates Ramadan, Messika has thought up looks that are refined but at the same time assertive. XXL pieces to enhance special moments of joy and emotion. Timeless revisited, the new So Move bangle brings just the right touch of modernity and boldness to all silhouettes. A bold yet elegant jewel, its pavé version adorns the wrist with light for unparalleled radiance. A Must-Have with an assured and eternal aura, unveiled for the occasion exclusively in the Middle East.
“Jewelry is a magnificent vector of emotion. It illustrates all the beauty of the bonds that are expressed in the strong and spiritual moments of our lives.”
Valérie Messika, Founder and Artistic Director of Messika.
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