The new line, Messika by Gigi Hadid, is a reflection of two strong personalities and its pieces are both sensual and ultra-desirable. Marking a departure from Move Addiction and its punk-rock connotations, My Soul is inspired by fashion-hippie styles.

“For this second collection, Gigi knew exactly what she wanted,” said Valerie Messika. “She created a number of highly precise moodboards, which formed the basis of our creative process. She was the orchestra’s conductor, providing artistic direction for these ideas as I sought to bring my diamond expertise and the Messika values to her dream jewelry.”

Valérie Messika.